- Sebastian Vettel demonstrates INFINITI's new premium sports sedan to media for the first time at dynamic race track event
- Guests experience fast passenger laps with four-time consecutive Formula One Drivers' World Champion in car he helped develop
- Vettel further explains his role in Q50 development as INFINITI Director of Performance
ABU DHABI – Just ahead of the weekend's Abu Dhabi Grand Prix, INFINITI Director of Performance, Sebastian Vettel took to the racetrack early to drive the all-new INFINITI Q50 – the car he helped develop. The new four-time consecutive Formula One Drivers' World Champion took the wheel of a production specification Q50 to demonstrate to guests how his development input has shaped this significant new INFINITI vehicle.
Vettel drove the 328-hp, 3.7-liter V6 Q50 on the tight and twisting Al Forsan venue in Abu Dhabi. The INFINITI Director of Performance was keen to show his passengers the dynamic qualities of the all-new sedan, in its full production specification.
Sebastian Vettel said: "It's great to be able to demonstrate the final production version of the Q50 on this challenging circuit. I have enjoyed working on this car in my Director of Performance role for INFINITI, and I am really impressed with the final result and what INFINITI's talented engineers have achieved with the car following my feedback. I'm looking forward to spending even more time in the Q50 now that it is on sale, and also immersing myself in the development of INFINITI's new premium compact model.”
The INFINITI Q50 is the first of a new breed in INFINITI's quest to challenge established brands in the premium automotive sector. It sets the fresh design, performance and technology direction for new generation of INFINITI vehicles.
The all-new Q50 brings distinctive design, engaging performance, world's first technologies and unmatched levels of connectivity and personalization. While INFINITI sports sedans have always been noted for their outstanding proportions and presence, the new INFINITI Q50 adds a new dimension of premium style.
Taking many of its seductive styling cues from the INFINITI concept trilogy – Essence, Etherea and Emerg-e, the Q50's tight, athletic appearance blends low, wide proportions with excellent interior roominess.
INFINITI's renowned performance comes in the shape of a refined 328-horsepower 3.7-liter V6 or 3.5-liter Hybrid featuring INFINITI's Direct Response Hybrid System.
Direct Adaptive Steering, the world's first steer-by-wire system in a production car, is the standout feature of INFINITI's raft of intuitive technologies. DAS is a digitally enhanced steering connection — allowing for an unprecedented level of handling customizability and filtering out unwanted vibration.
This Middle Eastern Q50 launch event marks the final stage of the model's international rollout, with the new premium sports sedan now on sale in all INFINITI global markets.
Sebastian Vettel will continue his role as INFINITI's Director of Performance through the development of an upcoming premium compact model previewed in the INFINITI Q30 Concept.
About INFINITI
INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in approximately 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan and the United States. Production in China and Europe will start soon along with the expansion of the brand's portfolio.
As the Title Partner and Vehicle Performance Partner of INFINITI Red Bull Racing, INFINITI has a far-reaching technical collaboration with the Formula One team, and Sebastian Vettel, its four-time World Champion driver, serves as INFINITI's Director of Performance.
More information about INFINITI, its Total Ownership Experience® and its industry leading technologies can be found at www.infiniti.comOpens in a new tab. . For the latest news on INFINITI, visit INFINITINews.com, "like" INFINITI on Facebook or follow the brand on Twitter @INFINITIUSA. For interesting content on INFINITI in Formula One visit: www.infiniti-gp.comOpens in a new tab. , www.youtube.com/INFINITIGPOpens in a new tab. or follow on Twitter @INFINITIGP.
About INFINITI in Formula One
INFINITI, the premium automotive brand, starts the 2013 season as Title Partner and Vehicle Performance Partner of INFINITI Red Bull Racing. With a deepened technical collaboration across people, process and technologies, an 'open door' approach is enabling both sides to access a pool of innovation, new technologies and R&D resources in the shared pursuit of precision and performance.
Since the partnership's inception in 2011 it has already seen the launch of the INFINITI FX Vettel Edition and product development input from Sebastian Vettel and test driver Sebastien Buemi for the all-new INFINITI Q50 premium sports saloon. INFINITI continues to be the most visible automotive brand in Formula One, and the deepened partnership will ensure closer alignment on an increasing number of future team collaborations.
For interesting content on INFINITI in Formula One visit: www.infiniti-gp.comOpens in a new tab. , www.youtube.com/INFINITIGPOpens in a new tab. or follow on Twitter @INFINITIGP.
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